VE Commercial Vehicles (VECV) –a joint venture between the Volvo group and Eicher Motors – launched the all new ‘VE series’ of Eicher heavy duty trucks today at the Auto Expo.
The VE Series of Eicher heavy duty trucks includes the entire range of 16T – 40T GVW (gross vehicle weight) products including the 4×2, 6×2, 8×2 rigid haulage trucks, a 4×2 tractor-trailer and 4×2 and 6×4 tippers.
Speaking at the launch, Siddharth Lal, MD and CEO, VE Commercial Vehicles said, “The VE Series will enable Eicher Trucks and Buses to consolidate its position as a full-range premium mass market player by wresting 15% share of the heavy-duty truck market in India by 2015. We are hoping that in the near future we will revolutionalise the Indian and emerging markets.”
The key differentiator for Eicher trucks as company officials said would be its super fuel efficiency, higher reliability, and super performance. The company also showcased its 650mm floor height, 12 meter rear engine city bus.
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